Architectural 3D Rendering — An Introduction

Architectural 3D rendering is essentially the most wanted and standard method used at the moment by the Architectural Industry. This has led to a revolution in this Engineering subject and is popularly used as a marketing tool. Architectural 3D rendering is split into a number of services relying on its usage. It can be used to create images with totally different angles and set ups, animation, walk-by way of, product modeling etc.

A method that is used to add texture and provides it a realistic effect is called Rendering. It can be just materials application, textured or photo-realistic rendering. Photo-realistic rendering helps in making image look real. It has lighting effects, materials application and high quality rendering finish that gives a superb visual attraction to any kind of view. Architectural 3d rendering conceptually is rendering related to Buildings.

The following are the providers that may be provided under the Architectural Umbrella.

Interior & Exterior Rendering:

Interior & exterior rendering comprises of rendering of Indoors and Outdoors. This includes 3D floor plans, Furniture and Fixture, Landscaping, Water bodies, Day and Night views etc. Landscaping will be for a villa, golf course, Stadium etc. These rendered views can act as a wonderful presentation and visualization instrument of how a building or surrounding site would look like after construction.


Photo-montage is a mix of an existing site and a rendered 3D Model. We will place a rendered house, building or a villa on an current backdrop and see how it looks like. This helps Architects in deciding if a particular site is suitable for development or not. This may help in deciding the outside wall colors and different building elements.

Furniture and Fixtures:

Architectural 3d rendering additionally consists of modeling and rendering of furniture and fixtures. This could be very popularly used in the area of interior designing. Totally different colour combination’s, material texture etc. may be utilized to the model.

Animation and Walk-by means of:

An architectural walk-by way of offers us a virtual tour within the building or outside the building. This is most popularly used as a presentation or marketing software to promote sales of apartments or villas. Consumer can view the video or animation created to get a feel of virtual presence in the building. Walk-by are video clippings in motion which will be of 30, 60, ninety seconds with camera angles positioned at different places to give an summary of entire interior or exterior.

Architectural 3D Rendering is used for rendering the following:

1. Residential Apartments

2. Single Family Homes

3. Office Premises

4. Resorts and Clubs

5. Villas and Condos

6. Restaurant and Hotels

7. Landscapes

8. Schools and Colleges

9. Shopping Centers

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